Marketing Challenge that Keeps Small Business Up at Night
By Lora Ullerich / November 25, 2013
Being a small business owner can be a challenging, yet rewarding experience. Often, you wear many hats, take on new challenges everyday and roll with the punches. It can mean burning the candle at both ends and even once you’re in bed, you can’t sleep because there’s so much to do. That’s why I pose the question to small business customers and prospects, asking what is the, “Marketing challenge that keeps you up at night?” The answers were varied and include everything from making cold calls and telemarketing to direct mail and having a steady pipeline of high quality leads. Here is a visual representation of the responses.
What do you think? We’d like to know.